Last year I wrote a post about a truly awful eyesore of a "breast cancer awareness" (take a shot) vendor with shirts like "I [heart] motorboating" and "Nice Jugs!" and "Boobies Rock!", about how shitty it is to peddle a movement about CANCER as being about the sexayness of the potentially-cancerous body part in a way that completely dehumanizes and erases the PERSON suffering from the deadly disease.
I thought, after that kiosk and those shirts, that the "LOL BOOBIEZ" model of breast cancer "awareness" (take a shot) could sink no lower.